However, at KingCasinoBonus, we decided to commit to offering you and the rest of the UK players the best reviews, which are unbiased, safe, and transparent. Still, to boost our level of transparency, we decided to show you our way of making funds. You can learn more about our mission and values on our dedicated page.

Learn How We Make Money Through Affiliate Links

The fact that we earn money isn’t a secret. We earn through affiliate partnerships, but that doesn’t influence our reviews or our way of implementing our principles of transparency, player orientation and fairness.

We earn funds via affiliate partnerships because we want to keep this site accessible to all UK players; additionally, we don’t appreciate annoying ads that make reading difficult. Moreover, you should know that our recommendations are based on thorough testing using our comprehensive 11-step review process, not financial relationships. We work for you and the rest of our community, not the casinos. Additionally, every casino we partner with is checked multiple times because we want to be 100% sure that they meet our high standards, which we’ve established since KingCasinoBonus was launched in 2016 as part of the Dopamine Gaming group.

KingCasinoBonus Numbers

We Maintain Unbiased Reviews

Even though we earn through affiliate partnerships, our reviews are never biased by casinos or other external opinion makers. Our expert team tests every casino we list and rates it based on facts, conducting 8-10 hours of testing per casino.

For example, we heard a story about a casino paying an affiliate site more than the deal because it wanted a higher ranking. At KingCasinoBonus, that doesn’t work because our experts point out the pros and cons, so you will know exactly what you’re getting into.

Hence, our reviews, bonuses, and guides will always stay honest, no matter what.

How We Select Our Partners

It’s essential to understand that we work only with casinos that share our values of transparency, security and player protection. So, before we partner with any casino, we check that they meet our strict criteria. Additionally, we check them internally via our unique database, where we seek the history of that casino based on other player reviews.

This way, you can trust that every casino you encounter on our website is safe and trustworthy. Here’s our simple checklist:

So, if you want to contact us for a future deal, check the comprehensive details on how to get listed on our website.

Our Review and Update Process Briefly

Because we take player safety seriously, we constantly update our reviews with the latest changes in policies, games and banking. Moreover, we use tools to monitor changes across the market. For example, if a casino changes its withdrawal process, we ensure our review will reflect that immediately.

Note that our expert team can spend up to one week on a casino review to look for essential aspects, with 8-10 hours of active testing per casino. Be aware that we wait for KYC verification and withdrawals, so the casino review process sometimes lasts one week.

Regarding our review process, you should know that we developed a top-tier, comprehensive 11-step review process. In simple terms, we review from A to Z all of the vital aspects of a UKGC-licenced online casino:

We also apply similar rigorous standards to other gambling verticals, including our specialized bingo sites review process and our comprehensive land-based casino review process for physical venues.

Additionally, we follow a strict publishing policy governed by the authority of our Founder and Chief Executive Officer, Ionut Catalin Marin.

Our Responsibility to Players

Another way we ensure your safety is by promoting responsible gambling tools like Gamestop, Time to Think, and other self-exclusion options. We also offer educational content to help you understand how to stay in control while playing.

Whether new to online gambling or experienced, we provide the resources to gamble safely. Remember that you’ll find direct links to helpful tools while reading our listings, articles, blogs, or guides.

Honesty in Transparency

Even if we sometimes earn through our partnerships with different online casinos, you should know that we aim to promote and enforce the principle of responsible gambling. So, we do more than just reviews; we protect you from unregulated sites. For example, if a casino doesn’t have a UKGC licence, it won’t be listed on KingCasinoBonus. We do this because unlicenced sites are dangerous, even if they can offer us significant funds to make them a comprehensive review.

We’re dedicated to providing the best, honest, unbiased information on the market. You can trust us because we prioritise your safety, and we will deliver accurate reviews backed by a highly transparent casino review process conducted by our expert team. We fight for fairness, player protection, and responsible gambling, ensuring that your future experiences with UKGC-licenced online casinos are straightforward and based on trust.